MR. CRUMB

UGC CREATOR PET INFLUENCER

MEDIA KIT2026
@itsmrcrumb
Mr. Crumb in sunglasses, with the original hand-drawn crown, Tiny dog. Big personality. lettering and heart
Mr. Crumb smiling after grooming, original photograph from the media kit

Good content brings good dogs.

About

A very unemployed Pomeranian with big personality.

Pomeranian

Tiny dog. Big personality.

UGC Creator

Native, authentic, engaging.

Pet Influencer

Real moments. Real community.

Brand-Friendly

Food, treats, grooming, lifestyle.

Performance

Fresh platform data — recent growth and discovery matter most.

TikTok

LAST 60 DAYS
3.2KFollowers
1.5MViews
659.5KViewers
32%U.S. followers

Instagram

LAST 60 DAYS
1.8KFollowers
1.1MViews
470KViewers
21.7%U.S. audience

Small audience. Big distribution.

Both platforms consistently reach far beyond the follower base,
making Mr. Crumb a strong fit for UGC and brand campaigns.

Source: 2026 media kit. Figures reflect the periods shown in the original portfolio.

Food + Treats

Mr. Crumb with Amanova fresh salmon dog foodFilm coming soon

Amanova

Food + treats

Fresh salmon, happy moments.
Real ingredients for a healthy, happy dog.

Mr. Crumb next to a selection of Schesir treatsFilm coming soon

Schesir

Food + treats

Variety dogs love.
Real ingredients, real happiness.

Lifestyle + Grooming

Mr. Crumb tasting YowUp frozen yogurtFilm coming soon

YowUp!

Frozen yogurt

Seasonal treat, no sharing.

Mr. Crumb wrapped in a towel after his bathFilm coming soon

Mi Mascota

Dog shampoo

Spa-day routine, made easy.

Photo examples

Selected product, lifestyle and portrait photography.

Let’s work together

Creator-style content built to feel native, useful and memorable.

Services

  1. UGC videos

    Organic-style demos, hooks & stories.

  2. Product demos

    Everyday product-in-use.

  3. Product photos

    Lifestyle & product stills.

  4. TikTok + Reels

    Platform-native social content.

  5. Affiliate / Ambassador

    Longer-term brand partnerships.

Why Mr. Crumb

  1. Expressive on camera

    Big personality, real reactions.

  2. Strong discovery

    High reach beyond follower count.

  3. U.S. audience

    Top market on both platforms.

  4. Native storytelling

    Short-form first, not ad-looking.

  5. Flexible creative

    Food, treats, grooming, lifestyle.

Mr. Crumb resting on a soft white duvet

Brand collaborations · UGC · Partnerships

Let’s connect

itsmrcrumb@gmail.com ↗Mr. Crumb paw-print signature